Paul Ankomah
Digital Marketing Specialist
Digital Marketing Specialist combining multimedia production and technical development skills to execute campaigns end-to-end from ad creative and landing pages to tracking, automation, and analytics. Experienced across SEO, social media, and email marketing, with the technical depth to own both strategy and implementation.
Skills
Soft Skills:
Audience Research & Segmentation · Brand Storytelling · Cross-functional Collaboration
Core Marketing:
Campaign Planning & Execution · Content Strategy & Planning · Email Marketing & Automation · Pay-Per-Click (PPC) Advertising · SEO · SEM · Social Media Marketing & Management
Content Creative:
Copywriting & Content Writing · Graphic Design for Digital · Social Media Ad Creative · Video Content Creation
Experience
Content Creator / Photographer / Videographer
BGITC
2025 —- Edited photographs to match the BGITC’s brand guidelines.
- Worked closely with the social media manager to create content.
- Directed photography and videography captured at BGITC premises for publicity.
- Developed a dynamic wordpress website.
Education
BA in Communication Design
Kwame Nkrumah University of Science and Technology
2009 — 2012